Senior Product Manager, Acquisitions

About this role

<h3><strong>Who we are:</strong>&nbsp;</h3> <p>At SpotHero, we work as a team to empower people to get everywhere, easier! We’re rapidly growing with the mission of bringing the parking industry into the future through technology. Drivers across the nation use the SpotHero mobile app or website to reserve convenient, affordable parking in advance, on-the-go, or through their connected cars, and parking companies rely on us to help them reach new customers while optimizing their business. We connect the dots with cutting-edge technology, delivering value to both sides of this exciting, evolving marketplace.&nbsp; We’ve been quite busy; take a peek at some of our recent <a href="https://spothero.com/press/">announcements</a>.</p> <p>&nbsp;</p> <h3><strong>Senior Product Manager at SpotHero:&nbsp;</strong></h3> <p>The Senior Product Manager, Acquisition is responsible for identifying and executing on the highest-leverage opportunities to bring new drivers to SpotHero. You'll own the acquisition roadmap end-to-end across our top-of-funnel, going deep on the levers that turn first impressions into a first booking. While the charter is acquisition, the canvas is every place a driver could discover SpotHero before they've ever heard of us. Expect to ideate expansively across SEO/AEO, landing pages, and search funnel experiences to give drivers everything they need to make a purchase decision. This role also works across partner distribution channels through white label or co-branded landing pages, widgets, and anywhere else we can hand partners a way to list SpotHero parking on their own site. You’ll bring all of these touchpoints together into a single strategy to grow new users on SpotHero.&nbsp;</p> <p>&nbsp;</p> <h3><strong>What will you do:</strong></h3> <ul> <li><strong>Drive 3-5 Year Strategy:</strong> Lead the development of long-term product visions that moves SpotHero’s current offerings into new and exciting places.</li> <li><strong>Product Growth and Expansion: </strong>With an understanding of the company’s competitive position, balance continued growth in areas with proven product-market fit while identifying and developing new product opportunities.</li> <li><strong>Lead High Visibility Initiatives:</strong> Own high-risk, high-reward "Strategic Bets" that require deep cross-functional coordination, such as major partner integrations or transformative marketplace shifts.</li> <li><strong>New Product Innovation:</strong> Facilitate discovery for unmet market opportunities. You will lead the high growth phase of existing and new products, validating hypotheses through rapid prototyping and experimentation before transitioning them to dedicated squads.</li> <li><strong>Influence Without Authority:</strong> Serve as a peer-coach to fellow PMs, helping to level up the organization’s overall product craft, documentation standards, and discovery methodologies.</li> <li><strong>Executive Evangelism:</strong> Act as the primary product voice for your product offerings and expanding adjacencies, translating complex technical roadmaps into clear business impact stories.</li> </ul> <p><br><br></p> <h3><strong>Who you are:</strong></h3> <ul> <li><strong>Strategic Architect:</strong> You excel at finding clarity in ambiguity and can map out short term and long term roadmaps that anticipate market shifts. You generate insights and ideas that create a competitive advantage.</li> <li><strong>Master of Discovery:</strong> You lead by "design thinking" first. You are comfortable running workshops, interviewing customers and stakeholders, and using generative research to kill bad ideas early and double down on winners.</li> <li><strong>Prioritizes Business Impact:</strong> Evaluates business value and costs when determining which opportunities the team should tackle. Applies that analysis to ideas originating from the team as well as stakeholder requests.</li> <li><strong>Systems Thinker:</strong> You understand the interlocking nature of a two-sided marketplace. You see how a change in the driver’s search experience impacts the operator’s remit and the support team’s contact rate.</li> <li><strong>Manages Complexity:</strong> You make good calls with incomplete information, can hold contradictory inputs without paralysis, and know when to act decisively versus when to slow down and de-risk.&nbsp;</li> <li><strong>Mission-Driven:</strong> Defines and tracks success metrics aligned with company mission, prioritizing high-impact outcomes informed by market research, data analysis, and business needs.</li> <li><strong>Global Mindset:</strong> Focuses on how the contributions of a single initiative enable success for the entire company, not just one squad.</li> <li><strong>Relationship Building:</strong> Investing in high-level relationships with executive leadership and external partners to achieve shared goals.</li> </ul> <p><strong>&nbsp;</strong></p> <h3><strong>What you bring:&nbsp;</strong></h3> <ul> <li><strong>5+ years of experience</strong> in product management, with a proven track record of launching and scaling success on the consumer side of a marketplace or ecommerce product.</li> <li><strong>Hands-on experience </strong>shipping and iterating on landing page and search funnels, with a strong grasp of technical SEO (site architecture, schema, performance).&nbsp;</li> <li><strong>Expert-level experimentation skills:</strong> Deep experience with A/B testing platforms (Optimizely), product analytics (Mixpanel, Looker), and behavioral research.</li> <li><strong>Deep analytical skills:</strong> Strong proficiency in data visualization tools (e.g., Looker, Tableau, Power BI, or Mode) or SQL.</li> <li><strong>Technical fluency: </strong>Comfortable working with APIs and complex system architectures, and — most importantly — knows how to partner effectively with data science teams to scope, ship, and measure ML-powered features&nbsp;</li> <li><strong>Education:</strong> Bachelor’s degree in a rel