Sales Development Representative (AI & Automation) - Mexico City (Hybrid)

About the company

Clara is a Mexico-based fintech that provides corporate cards and AI-powered spend-management software to medium and large enterprises across Latin America.

About this role

<div class="content-intro"><h2><strong data-start="314" data-end="386">Ready to accelerate your career?</strong></h2> <div> <p data-start="563" data-end="823">Clara is the fastest-growing company in Latin America. We've built the leading solution for companies to make and manage all their payments. We already help over 20,000 large and growing businesses operate with agility and financial clarity through locally issued corporate cards, bill pay, financing, and a powerful B2B platform built for scale.</p> <p data-start="563" data-end="823">Clara is backed by some of the most successful investors in the world, including top regional VCs like monashees, Kaszek, and Canary, and leading global funds like Notable Capital, Coatue, DST Global Partners, ICONIQ Growth, General Catalyst, Citi Ventures, SV Angel, Citius, Endeavor Catalyst, and Goldman Sachs - in addition to dozens of angel investors and local family offices.&nbsp;<br><br>We’re building the financial infrastructure that powers high-performing organizations across the region. We invite you to join us if you want to be part of a fast-paced environment that will accelerate your career and support you to do some of the best work of your life alongside a passionate and committed team distributed across the Americas.</p> </div></div><div><strong>What you'll do</strong><br>We're looking for a <strong>Sales Development Representative with a builder mindset</strong> to help pioneer Clara’s next generation of outbound sales. This isn’t a traditional SDR role. You'll combine <strong>commercial instinct, experimentation, AI, and automation</strong> to find better ways to identify, engage, and convert high-value prospects across Mexico &amp; Colombia.<br>You'll own your pipeline while also helping us build the systems behind it: testing new tools, automating repetitive work, improving prospect data, and using AI to make outbound smarter and more personalized.<br>In this role, you will:</div> <div> <ul> <li>Own outbound prospecting to&nbsp;<strong>CFOs, Controllers, and senior finance leaders</strong> at mid-market and enterprise companies across Latin America.</li> <li>Design and execute&nbsp;<strong>multi-channel outbound campaigns</strong> across email, LinkedIn, WhatsApp, and other relevant channels.</li> <li>Use&nbsp;<strong>AI and automation</strong> to improve prospect research, account prioritization, personalization, and follow-up at scale.</li> <li>Build and experiment with&nbsp;<strong>automated workflows</strong> that connect prospecting data, enrichment tools, CRM, and outreach platforms.</li> <li>Identify repetitive or inefficient parts of the sales process and&nbsp;<strong>build simple solutions to automate or improve them</strong>.</li> <li>Explore new AI tools, data sources, and workflows, quickly turning ideas into&nbsp;<strong>small experiments or MVPs</strong> and measuring their impact.</li> <li>Work with multiple data sources and enrichment tools to create&nbsp;<strong>high-quality prospect lists and buying signals</strong>.</li> <li>Continuously test messaging, targeting, sequences, channels, and automation to improve conversion throughout the funnel.</li> <li>Manage and optimize Clara’s sales stack, including&nbsp;<strong>HubSpot and Amplemarket</strong>, enrichment platforms, and emerging AI tools.</li> <li>Partner closely with AEs, Sales Leadership, RevOps, and other teams to identify opportunities to make our outbound engine more scalable and effective.</li> <li>Document successful experiments and turn them into&nbsp;<strong>repeatable playbooks and workflows</strong> for the broader sales organization.</li> </ul> </div> <div><strong>Who you are</strong><br><em>We’re looking for someone who meets the minimum requirements to be considered for the role. The preferred qualifications are a bonus, not a requirement.</em><br><br><strong>Must haves</strong></div> <ul> <li>2–4 years of experience in <strong>Outbound Sales, SDR/BDR, Growth, RevOps, or sales automation</strong> at a high-growth B2B company.</li> <li>Strong track record of generating pipeline through outbound prospecting and engaging senior decision-makers.</li> <li>Hands-on experience with modern sales tools such as <strong>Amplemarket, Apollo, Outreach, Salesloft, HubSpot, or LinkedIn Sales Navigator</strong>.</li> <li>Experience using <strong>AI tools and automation</strong> as part of your day-to-day workflow—not just occasionally, but to meaningfully improve how you work.</li> <li>A <strong>builder mindset</strong>: you're comfortable connecting tools, creating workflows, experimenting with new platforms, and figuring things out independently.</li> <li>Strong analytical mindset and comfort using data to understand what is working, identify bottlenecks, and prioritize experiments.</li> <li>Excellent written communication—clear, human, persuasive, and tailored to senior audiences.</li> <li>High ownership, curiosity, and bias for action. You're comfortable testing something quickly, measuring the result, and iterating.</li> </ul> <div><strong>Nice to haves</strong></div> <ul> <li>Experience building automations with tools such as <strong>n8n, Make, Zapier</strong>, or similar platforms.</li> <li>Experience working with <strong>APIs, webhooks, data enrichment, scraping, or automated data workflows</strong>.</li> <li>Experience using generative AI or LLMs to automate <strong>research, lead qualification, personalization, or outbound workflows</strong>.</li> <li>Basic comfort with <strong>SQL, scripting, or low-code/no-code tools</strong>. You don't need to be an engineer, but being able to prototype your own solutions is a strong plus.</li> <li>Experience building or scaling an outbound motion <strong>from scratch</strong>.</li> <li>Experience selling to or engaging <strong>finance and operations executives</strong>.</li> <li>Familiarity with <strong>Fintech, SaaS, or the Latin American technology ecosystem</strong>.</li> </ul> <div><strong><u><em>Build Your Sales