Principal Product Manager - AI Assistant
at Constant Contact · 1001-5000 employees
Equity · Oct 2025
- Seniority
- Staff Principal
- Work model
- Remote
- Location
- Remote, US or Remote, Ontario, Canada
- Posted
- 5d ago
gosnowflake
at Constant Contact · 1001-5000 employees
Constant Contact provides digital marketing automation software that helps small businesses and nonprofits manage email, SMS, and social-media campaigns.
<div class="content-intro"><p>At Constant Contact, we are seriously awesome people who take ownership and make an impact by operating with the mindset, integrity and courage of a small business owner. <em>There’s something so profoundly rewarding about knowing that your work is empowering people everywhere to pursue their dreams</em>. Here, we all play an integral part in helping business owners, entrepreneurs, non-profits and individuals to succeed by giving them all the help and tools they need to grow online. We’re energized by new challenges and new possibilities-and we’re just getting started!</p></div><p><span style="font-size: 12pt;">As the <strong>Principal Product Manager, AI Assistant</strong>, you are the strategic "Squad Leader" for one of our most critical company initiatives: leading the charge as we continue to evolve our AI Assistant, which will be central to how our customers work in the platform going forward. What we’ve built so far this year is far from a chatbot; it’s truly a marketing companion who can create emails, turn them into social posts, analyze your data, and basically be your go-to as you grow your SMB. Now, we’re looking for the next leader who can help it be the best in the industry. </span></p> <h3><span style="font-size: 12pt;"><strong>What You’ll Do</strong></span></h3> <ul> <li style="font-size: 12pt;"><span style="font-size: 12pt;"><strong>Lead the strategic roadmap</strong> for our AI Assistant as a core platform capability, positioning it as the industry-leading marketing companion</span></li> <li style="font-size: 12pt;"><span style="font-size: 12pt;"><strong>Own the full product lifecycle -</strong> define features, manage prioritization, and drive execution with engineering and design partners</span></li> <li style="font-size: 12pt;"><span style="font-size: 12pt;"><strong>Drive adoption and engagement</strong> metrics by understanding customer workflows and removing friction from how SMBs use AI in their marketing</span></li> <li style="font-size: 12pt;"><span style="font-size: 12pt;"><strong>Partner cross-functionally</strong> with marketing, sales, and customer success to articulate the AI Assistant's value and capture competitive differentiation</span></li> <li style="font-size: 12pt;"><span style="font-size: 12pt;"><strong>Define success metric</strong>s and build the business case for AI investments, ensuring ROI and impact on customer acquisition and retention</span></li> <li style="font-size: 12pt;"><span style="font-size: 12pt;"><strong>Mentor other PMs</strong> on AI building best practices</span></li> <li style="font-size: 12pt;"><span style="font-size: 12pt;"><strong>Represent the AI Assistant vision</strong> in company strategy sessions and ensure alignment with broader platform priorities</span></li> </ul> <h3><span style="font-size: 12pt;"><strong>Who You Are</strong></span></h3> <ul> <li style="font-size: 12pt;"><span style="font-size: 12pt;"><strong>8+ years of product management</strong> experience, <span style="text-decoration: underline;">with at least 2 years owning AI or ML powered products in production is required</span></span></li> <li style="font-size: 12pt;"><span style="font-size: 12pt;"><strong>Track record of taking a product from "good" to "best in class"</strong> in a competitive category, not just shipping features</span></li> <li style="font-size: 12pt;"><span style="font-size: 12pt;"><strong>A bias for shipping and learning fast</strong> over perfecting before launch</span></li> <li style="font-size: 12pt;"><span style="font-size: 12pt;"><strong>Deep intuition for your target customers</strong>: you understand their constraints, workflows, and what "good enough" actually means for a small business</span></li> <li style="font-size: 12pt;"><span style="font-size: 12pt;"><strong>Ability to drive the team through uncertainty or high stakes to achieve the goals</strong></span></li> <li style="font-size: 12pt;"><span style="font-size: 12pt;"><strong>Comfortable operating at the intersection of LLMs, UX, and business outcomes</strong>; you don't need to write the models, but you know how they work and where they break</span></li> <li style="font-size: 12pt;"><span style="font-size: 12pt;"><strong>Strong opinions on what makes AI products feel magical</strong> vs. gimmicky, and you can articulate that clearly to engineers and executives alike</span></li> <li style="font-size: 12pt;"><span style="font-size: 12pt;"><strong>Data-driven decision maker</strong> who can go deep into our Snowflake environment with Claude to get to the core of why things work or don’t work</span></li> <li style="font-size: 12pt;"><span style="font-size: 12pt;"><strong>Experience leading or mentoring other PMs</strong>; you make the team around you better</span></li> <li style="font-size: 12pt;"><span style="font-size: 12pt;"><strong>Excellent communicator</strong> who can translate technical AI capabilities into customer and business value for any audience</span></li> </ul> <h3><span style="font-size: 12pt;"><strong>Nice to Haves</strong></span></h3> <ul> <li style="font-size: 12pt;"><span style="font-size: 12pt;">Experience with email marketing, marketing automation, or PLG (Product-Led Growth)</span></li> <li style="font-size: 12pt;"><span style="font-size: 12pt;">A technical background</span></li> <li style="font-size: 12pt;"><span style="font-size: 12pt;">Background in growth-focused initiatives (onboarding, monetization, or retention)</span></li> </ul> <p style="text-align: right;"><span style="font-size: 8pt;">#LI-HK1 #LI-Remote</span></p><div class="content-pay-transparency"><div class="pay-input"><div class="description"><p><span style="font-weight: 400; font-size: 16px;">The specific salary offered to a candidate may be influenced by a variety of factors including the candidate’s experience, their education and work location. In addition, some roles may be eligible for additional on target commission pay or bonus. The